ADGSOM1 & ADGMIN1  
       
  LAUNCH OF THE 50TH ANNIVERSARY CELEBRATION OF RUKUN NEGARA  
       
  KL SUMMIT 2019  
       
  HAWANA 2018  
       
  AES 2016  
       

 
 
 

April 26, 2024 -Friday

 
  PETRONAS UNVEILS LATEST RAYA WEBFILM 'RENDANG SORAYA'

Saturday 25/05/2019



KUALA LUMPUR, May 25 (Bernama) -- PETRONAS continues to embrace the spirit of Malaysia’s diversity with its latest Webfilm, “Rendang SoRaya”, launched yesterday in conjunction with the upcoming Aidilfitri celebration.

Table

Photo 1: Zahariah (Liza) Abdul Rahman, PETRONAS Senior General Manager of Group Strategic Communications (5th from left) with the cast and crew of “Rendang SoRaya”, at the launch of PETRONAS’ Raya Webfilm 2019.
 
PETRONAS’ festive Webfilms this year, invites everyone to cherish Anugerah Kita, a theme chosen to signify the abundance of blessings for Malaysians – multiracial relationships, celebrating vibrant festivities and enjoying food from diverse cultures, together.

Table

Photo 2: Zahariah (Liza) Abdul Rahman, PETRONAS Senior General Manager of Group Strategic Communications (2nd from right) at the launching ceremony of PETRONAS’ Raya Webfilm 2019. Titled “Rendang SoRaya”, the Webfilm follows the journey of Soraya, a chef-in-training who tries to re-create her mother’s special rendang and in the process discovers precious moments that all Malaysians cherish.

“Rendang SoRaya” follows the journey of Soraya, a chef-in-training who tries to re-create her mother’s special rendang and in the process discovers precious moments that all Malaysians cherish, beyond the beloved traditional Raya dish.

Table

Photo 3: Notable Malaysian singer, Aishah, who sang the theme song in “Rendang SoRaya”, performing at the launch of PETRONAS’ Raya Webfilm 2019.
 
In her hometown to celebrate Aidilfitri, Soraya traces her mother’s footsteps during the preparations for the rendang, encountering the people close to her mother and discovers the secret ingredient in making the rendang.
 
PETRONAS Senior General Manager of Group Strategic Communications, Zahariah (Liza) Abdul Rahman said: “This festive season, PETRONAS brings you a relatable story that many of us hold on to dearly, as part of our inherited tradition during Raya celebration.
 
“The Webfilm is more than just about the special Raya dish. It is about what the rendang symbolises – a mother’s love and also the connections she made along the way that have now passed on to her daughter.”
 
Liza added that the story also reflects another blessing, the strong bond that we create with the people around us which should not be taken for granted.

“The Webfilm also explores the blessing of having a close-knit community, our support system that not only cares and looks out for us but becomes part of our family.”
 
The Webfilm is available for viewing on various platforms including social media channels, televisions and cinemas. Viewers may log on to PETRONAS’ official YouTube channel to view the Webfilm. The four-minute TV commercial version will be aired from 25 May until 23 June 2019.
 
Issued by
Media Engagement Department
Group Strategic Communications
PETRONAS
 
Source: PETRONAS

FOR MORE INFORMATION, PLEASE CONTACT: 
Name: Praevitriana Yuliawiratman
Tel: +60 19 214 4056 
Email: praevitriana.yuliaw@petronas.com

Name: Lim Wei Wen
Tel: +60 12 322 3476 
Email: weiwen.lim@petronas.com 

--BERNAMA

 
 
 

Copyright © 2024 MREM . All rights reserved.